Marketing NCV Level 2 — Memo

November 2020 — NCV Level 2 — Marketing

NCV Level 2 2020 NCV Business

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Q1— Section header —

1.10True False True False False False True True True

Q2— Section header —

2.1010

Q3— Section header —

3.10Consumers Barter system Marketing strategy Public relations ision Pollution Brand management Personal needs

Q4— Section header —

4.1It is the way in which a business shows that it cares about the well being of the community, the greater society and the en vironment in which it operates. (2\

4.2Cancervive One million and fifty thousand rand/R1,050,000,00 (2\

4.3Table of contents List different topics that are covered in the marketing plan Executive summary A short summary of main objectives , decisions and recommendations Introduction

4.4Select/Shopping products roducts that consumers need or want but have to think very carefully about the quality and price before buying Speciality products xpensive products with a specific brand or special

4.5Hiring, training and maintaining the right number of competent employees Lookout for employees with personal problems Promote good working habits and a positive attitude among employees (6\ [30]30

Q5— Section header —

5.1It is a general increase in the world temperatures caused by increased levels of carbon dioxide (2\

5.2Producing recyclable or biodegradable packaging Using recycled material and components ffering better pol lution control

5.3Natural resources are becoming less The world' s population is growing There is global hunger and povert Doing the primary research nterpreting the research Promotion Place [30]30

Q6— Section header —

6.1The marketing policy is a guideline on: Product strategy Distribution strategy Promotion strategy Such as consumer behaviour, working out pricing strategies, sales management, product management, marketing communication, physical

6.3Create Awareness Understanding Changes in attitude Reinforcement Keep within the budget Emplo good marketing staff

Q7— Section header —

7.1Economic environmental factors Social environmental factors Technological environmental factors Natu ral/Physical environmental factors Political and legal environmental factors Observation Experimentation

7.4A marketing policy is the guideline which marketing management lays down for the planning, carrying out and control ling of the marketing strategy

7.5HR employ s marketing staff Ensures well being of staff Organises training staff Processes payment of salaries (4\

7.6Personality Self image Values Social aspira tions Buying motives Social class (4\

Topics Identified

Business EnvironmentsBusiness FunctionsLeadership

Mark Allocation

Sections10 + 10 + 30 + 30 + 30 + 30 = 140 marks

Paper information

TitleMemo

SubjectMarketing

LevelNCV Level 2

Document typeNCV Business

Year2020

MonthNovember

Pages5

Downloads4

Examination context

Decade2020s

Years ago6y

SeasonSpring (SH)

Start daySunday

Exam periodNovember 2020

Days since exam2,168

About Marketing examination preparation

This TVET examination resource can be used as part of a structured revision programme. Past papers are most useful when learners attempt questions independently, work within a realistic time limit, and review their answers afterwards.

How to use this resource for revision

A TVET past examination paper is most useful when it is treated as an active revision exercise. Try the questions yourself before checking the corresponding memorandum. Where you make an error, identify the reason — was it a knowledge gap, a calculation mistake, an interpretation issue, or an examination technique problem?

For stronger examination practice, complete the paper without unnecessary interruptions and keep track of the questions that take the most time. Afterwards, review the memorandum and separate knowledge gaps from mistakes caused by interpretation, calculation, structure, or examination technique.

understanding question requirements

applying subject knowledge

working under time constraints

checking answers

identifying revision priorities

A practical revision approach

Start by completing the resource without looking at the memorandum. Review incorrect and incomplete answers afterwards and make a short revision list based on the areas that caused difficulty.

File details

File size181.1 KB

Pages5

Archived on8 September 2026

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